One of the primary challenges faced by the business was the absence of a product configurator on their Ecommerce website. This absence hindered customers' ability to personalize their products, resulting in a less engaging and interactive shopping experience. The client explicitly requested the integration of a configurator on their Ecommerce platform, capable of offering product variants, automatically inhibiting incompatible choices, enabling custom and multiple selections, and continuity through configuration sessions.

The products featured in our client's Ecommerce catalogue were notably diverse and intricate. Effectively managing and showcasing this complexity proved to be a significant challenge for the company.

The organization's Ecommerce website suffered from a monotonous customer experience, leading to a lack of engagement, resulting in preventing the company from generating significant business through its Ecommerce platform.

The absence of integration between the ERP and Ecommerce channels created information silos and disjointed workflows, resulting in inefficiencies and significant operational challenges for the client. These challenges included inventory inaccuracies, delays in order processing, limited automation, inconsistent data, and errors in reports and analytics.